Articles by Nina Litovsky

Managing Your Website

A well-built custom website includes not only exclusively-created design but also custom-build admin interface, which makes it easy for you to update your site without overwhelming you with documentation.

Only what you need

One of the perks of a website built from scratch and custom-tailored for you is that the admin interface is much leaner, not bloated with unnecessary options, as often happens with template websites when you get confused about what half of these options mean and whether you really need them. Since your custom site is built around your preferences, it only has the features you need, and these features don’t come pre-packaged with a mass-produced template but are developed from scratch with your specific requirements in mind. As a result, the admin interface is much simpler, cleaner, and better organized.

Designed just for you

Template websites hosted on proprietary platforms are not coded just for you, they are designed to meet the needs of a wide generic pool of customers. That’s why it may be hard for you to wrap your head around how your website is built and how it operates. The entire structure of your site and of your admin interface may not make sense to you, because it’s built to cover a wide range of potential needs of other customers. On the contrary, websites that are custom-tailored to your company or organization provide structure and admin that is easy for you to grasp because you, as the only customer, were involved in the decision-making and development process all along.

How I do it

When I build a custom site I always make sure that most or all of the features can be updated by the client though the admin easily and quickly. You may ask, what’s the big deal? Many template websites (or websites developed by lower-quality developers) have some features hard-coded (programmed) into the site, so you are not able to edit them through the admin and must dig into the source code, if you dare.

I make sure my admin interface is intuitive and well-organized. I try to maintain consistency with the way I set up admin tools so my clients only have to understand it once and know that it will work the same everywhere else on the site, hence there are fewer hurdles for them to overcome.

I plan for long-term scalability and build admin tools in a way that would allow my clients to create additional content in the future so they don’t have to ask me for help every time. For example, I ensure that my clients can add pages, forms, blog posts, photo galleries and other content modules of the same template, by themselves. This gives them flexibility and independence.

Above all, I make sure that my admin interface is usable and has clear written instructions wherever necessary. Most of the times, my admin interfaces are set up in a way that is clear enough and no additional documentation or training is required.

Saving time

You’ve already invested a lot of money in your website, so you shouldn’t need to spend more of your valuable time teaching yourself and your staff how to update your website. You deserve the ease of use and intuitive admin that comes with a custom website.  Custom design gives you the freedom to choose how your website is built and what features go with it. It also gives you peace of mind knowing that you fully understand how it’s structured and how to control and manage your content. Above all, it frees your time to concentrate on other, more important things in your business and life.

you're currently offline